Press Release

US Government National Institute of Standards and Technology (NIST) awards Interactor the Data Appliance Contract

David Jung
April 22, 2020
minute read
Sensis has selected Interactor as the data appliance for the National Institute of Standards and Technology (NIST) CHARIoT Challenge, hosted by NIST’s Public Safety Communication Research division.

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About the Challenge Through the CHARIoT Challenge, two group of contestants – Augmented Reality (AR) and Internet-of-Things (IoT) data contestants – have either created IoT data streams or integrated the data streams into actionable augmented reality solutions that together will help public safety communicate and respond more efficiently.

Interactor Data Appliance Solution The competition involves using Interactor to transmit the realistic, timestamped smart facility data and personal area network data streams that would occur during emergency scenarios.  

The four scenarios each require simulations of hundreds of sensors and devices including drones, traffic data, gunshot spotter, CCTV, and various sensor types.  

  1. Flood
  2. Mass Transit Accident
  3. Wildfire
  4. Active Shooter with an IED  

“NIST, supported by Sensis, is leading the charge in open innovation for the first responders” said Peter Jung, Chief Product Officer of Interactor. “We are just honored and privileged to take part in helping the first responders.”

About Sensis

Sensis is an integrated cross-cultural marketing agency. We connect brands with people, through meaningful marketing that builds sustainable demand. Our cross-cultural model combines Hispanic, African American, and Asian market expertise to inform all our work. We are a strategy-led agency built around robust research and insights.

Our integrated capabilities – both culturally and tactically – are a solution to a fragmented media landscape and a reflection of the cultural fusion of the U.S. Sensis works across several industries with a focus on health care, financial services, CPG, education, energy, and open innovation challenges. Based in Los Angeles, Sensis has offices in Washington D.C., Atlanta, and Austin, Texas.